MOTIVATION: Promoting positive images of SET in young people

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MOTIVATION (2010-2012) focused on different socialisation agents and their influence on young people's job decisions, and on initiatives to change images of science, engineering and technology (SET).

MOTIVATION aimed to change the image of SET professions in public discourse by investigating the different influences of socialisation agents on young people, and to develop measures to change attitudes towards SET in young people, socialisation agents and the media.

The specific objectives were:
•    Information exchange about existing research is the field
•    Evaluation of content, methods and didactics on SET from gender perspective
•    Understanding interdependencies of various factors in career choice
•    Collecting and analysing good practice, and creating new effective methods for changing the public image of SET

The project focused on the following issues:
•    Youth, gender and SET in the media
•    Teachers and advisors
•    Young people's self-image connected to job decisions, good practices.

 

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